Two Rivers, Wisconsin — 2/8/2026— The Friends of Two Rivers SnowFest
organizers are proud to announce WOMT 100 as the presenting sponsor of SnowFest 2026: Cool City Vibes, bringing high-energy winter fun, music, and community spirit to Two Rivers on July 24-2026.
As the presenting sponsor, WOMT 100 will play a central role in powering SnowFest 2026, reinforcing the station’s long-standing commitment to local events, community connection, and hometown pride. The partnership highlights a shared mission to celebrate summer, bring people together, and showcase everything that makes Two
Rivers a cool place to live, work, and play.
“SnowFest is about community, creativity, and making summer something to celebrate,” said Terry Stevenson, Vice President, Seehafer Broadcasting. “Having WOMT 100 be able to be the presenting sponsor helps to celebrate the community and the 100th anniversary of a community icon like WOMT Radio is just an awesome partnership.”
Ann Gretz, chair, Friends of Two Rivers SnowFest noted, “Their support and local voice help WOMT 100 to be a valued part of the community and will help to make SnowFest 2026: Cool City Vibes an experience everyone can enjoy.”
SnowFest 2026 will feature live music from eight great bands and family
entertainment. Food, drinks, a great parade in a new location and of course, SNOW round out the fun. WOMT 100’s involvement will include on-site broadcasts, audience engagement, and promotional support leading up to and during the festival.
SnowFest 2026: Cool City Vibes is expected to draw thousands of attendees and continues to grow as one of the region’s premier summer celebrations.
For event details, schedules, and updates, visit trsnowfest.org and tune in to WOMT 100 for exclusive SnowFest coverage.
About SnowFest
SnowFest has been part of Two Rivers since 1936. The Friends of Two Rivers SnowFest formed in 2018 relaunched the event in 2021. They did so to help promote Two Rivers and through the proceeds of SnowFest support local community causes to help those in need.
About WOMT 100
Founded in 1926, WOMT Radio is one of Wisconsin’s oldest radio
stations and a cornerstone of Seehafer Broadcasting Corp.
Broadcasting live and local for 100 years, WOMT Radio continues its
legacy as Manitowoc’s trusted source for news, sports, talk,
community connection, and entertainment.
Media Contact:
Tony Sachse, Friends of Two Rivers SnowFest
Phone: 920-681-0542
Email: tworiverssnowfest@gmail.com
Two Rivers SnowFest 
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